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2 minutes readWhy we released this feature?
The SERP Pre-Book API addresses a significant challenge faced by our partners who rely on SERP-based booking workflows.
Traditionally, booking processes involved multiple steps, where partners had to:
- Search for the hotel their clients selected.
- Access the hotel’s dedicated page.
- Match rates between SERP and Hotelpage.
- Confirm rates and finalize the booking.
This multi-step process was time-consuming and often led to delays, particularly when rates or room availability had changed between searches. For partners whose clients make booking decisions directly from SERP data, the need for a seamless and automated pre-booking solution was clear.
With the new API feature, the available rates are now automatically updated and accessible directly after the SERP. This eliminates unnecessary back-and-forth, streamlining the journey to booking confirmation.
Key advantages
- Simplified search flow: No need for clients to compare rates between SERP and Hotelpage — a smart algorithm automatically handles rate matching.
- Real-time rate adjustments: Clients receive live updates on rate availability and pricing changes, prior to confirming bookings.
- Flexible pricing options: Clients can specify a permissible price increase, enabling them to proceed with an alternative rate when the original is unavailable.
- Improved booking success rate: The pre-book step enhances booking success by finding suitable alternatives and reducing failures.
- Automatic rate suggestions: The system automatically suggests alternatives within your rate parameters, saving you time on performing manual rate matching.
- Price flexibility increase: Businesses can use permissible price increases to adapt pricing strategies dynamically based on market conditions. An alternative rate with a changed price will be found automatically when the original is unavailable.
- Optimized inventory management: Early identification of unavailable rates prevents overcommitment and supports efficient inventory management.
Integration guidelines
Integrating the Pre-Book API from SERP into your workflow is simple and intuitive.
Follow these steps:
- Utilize the Pre-Book from SERP method after the SERP and before the Order Booking Form process.
- Follow the recommended workflow sequence: Hotel Static, SERP, Prebook, Order Booking Form, Order Finish, Order Finish Status/Order Status Webhook, Order Information, Order Cancellation.
For detailed instructions, our technical support team is available to assist you through every step of the process.
Spread your wings with RateHawk and SERP Pre-Book
The SERP Pre-Book API is a milestone in RateHawk’s commitment to simplifying travel bookings for our partners. By automating rate updates after SERP and eliminating redundant steps, we empower travel agents to operate more efficiently and provide a superior booking experience for their clients.
Start using this feature today and supercharge your booking workflow with RateHawk!
For more information or assistance, visit our API documentation or contact our support team.
