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5 minutes readContents
- Enjoy discounts with Lunar New Year!
- Asia’s best destinations for vibrant Lunar New Year celebrations
- Phuket — sunshine and celebration by the sea
- Pattaya — vibrant festivities on the coast
- Beautiful European destinations to explore during the Lunar New Year
- Rome — timeless traditions and festive charm
- Milan — fashion, culture, and celebration
- Lunar New Year celebrations across the Middle East
- Dubai — dazzling celebrations in a global city
- Sharjah — culture and heritage for the New Year
- More destinations to inspire your clients
Enjoy discounts with Lunar New Year!
Book discounted hotels December 1–12 on our landing page featuring offers worldwide. Stays are valid February 17–March 3, 2026 — giving you the chance to supercharge bookings and drive early-year revenue.
Travel dates: February 17, 2026, to March 3, 2026
Asia’s best destinations for vibrant Lunar New Year celebrations
Phuket — sunshine and celebration by the sea
Highlights
- Top areas: Phuket Old Town, Patong, Kata, Karon
- Must-do: Watch lion dance performances, explore temples, and take island-hopping boat trips.
Phuket Old Town
Photo by F16-ISO100 on Shutterstock
Phuket is the ultimate winter sun getaway. With warm weather, beautiful beaches, and lively Lunar New Year celebrations, your clients can expect to see street parades featuring dragon and lion dancers, along with food stalls lining the Old Town roads, including Thalang, Dibuk, Phang Nga, Rassada, and Soi Romanee. Queen Sirikit Park near Limelight Mall will likely have live shows and exhibitions during the New Year festival.
Pattaya — vibrant festivities on the coast
Highlights
- Top areas: Central Pattaya, Jomtien, Wongamat
- Must-do: Enjoy seaside parades, visit the Sanctuary of Truth, and explore nearby islands like Koh Larn.
Koh Larn
Photo by Parilov on Shutterstock
Pattaya delivers energy, entertainment, and plenty of holiday excitement. From cultural shows to beachfront celebrations, it’s a great choice for clients who want both fun and relaxation during the holiday season. Celebrations are often held at hotels and resorts, offering special events, dining experiences, and exclusive packages for guests.
Beautiful European destinations to explore during the Lunar New Year
Rome — timeless traditions and festive charm
Highlights
- Top areas: Centro Storico, Trastevere, Monti
- Must-do: Visit ancient landmarks, explore Piazza Vittorio during Lunar New Year festivities, and enjoy Roman winter cuisine.
Trastevere
Photo by InesVilasBoas on Shutterstock
Rome blends centuries-old history with the joyful spirit of the season. Your clients can wander through its iconic squares, explore world-renowned monuments without the usual crowds, and join in the Lunar New Year celebrations at Piazza Vittorio, featuring performances, parades, traditional dances, and tastings of classic dishes. With mild winter weather and endless cultural attractions, Rome offers an unforgettable holiday escape.
Milan — fashion, culture, and celebration
Highlights
- Top areas: Brera, Duomo District, Navigli
- Must-do: Join festivities in Chinatown, explore museums, and enjoy Milan’s seasonal food and shopping.
Arco della Pace
Photo by givaga on Shutterstock
Milan brings its signature style to the Lunar New Year, featuring a dragon dance and lion dance, along with cultural performances near the Arco della Pace. From colorful celebrations in Chinatown to art-filled afternoons in Brera and cozy evenings along the Navigli canals, the city offers the perfect balance of culture, elegance, and festive energy.
Lunar New Year celebrations across the Middle East
Dubai — dazzling celebrations in a global city
Highlights
- Top areas: Dubai Festival City, Motiongate Dubai, Palazzo Versace
- Must-do: Watch fireworks, enjoy themed dining, and explore cultural neighborhoods.
Dubai Festival City
Photo by sifeddine boumelit on Shutterstock
Dubai’s Lunar New Year celebrations feature spectacular fireworks and traditional dragon dances at Dubai Festival City, creating a vibrant festive atmosphere. Families can enjoy cultural performances and character parades at Motiongate Dubai, including meeting Kung Fu Panda.
To complete the experience, visitors can indulge in authentic Chinese cuisine and enjoy live traditional entertainment at renowned venues such as Sui Mui and Palazzo Versace.
Sharjah — culture and heritage for the New Year
Highlights
- Top areas: Al Majaz Waterfront, Al Qasba, Arts District
- Must-do: Visit museums, explore heritage areas, and enjoy cultural performances.
Al Majaz Park
Photo by Kateryna Galkina on Shutterstock
For clients who prefer a quieter, more cultural celebration, Sharjah is a meaningful and memorable choice filled with art and tradition.
More destinations to inspire your clients
Alongside our discounted destinations, your clients can also enjoy unforgettable Lunar New Year experiences in:
- Kuala Lumpur
- Paris
- Nice
- Tokyo
- Osaka
- Zurich
- Lucerne
- London
- Edinburgh
- Singapore.
From parades and lantern festivals to temple visits and cultural shows, these cities offer countless ways to celebrate the season.
Make your clients’ Lunar New Year dreams come true
With vibrant destinations and exciting traditions around the world, now is the perfect time to plan a memorable Lunar New Year getaway.
Explore our discounted hotel selections and help your clients start the Year of the Snake in style.
